New Year

Find your protein for 2026

HEJ, protein for your year

Small steps, big impact

New year, new opportunities – and new ways for you to live a more conscious life. We'll show you how to cleverly integrate protein into your daily routine – with inspiration, knowledge, and products to support you on your journey.

More energy in everyday life

Protein helps you to successfully manage your everyday life with full energy and concentration.

Muscle building & regeneration

Sufficient protein supports the muscles and helps your body recover after exercise.

Satiety & Balance

Protein helps you stay full longer and makes it easier to keep your diet balanced.

Do you know your protein requirements?

As an adult between 19 and 65 years old, you will need approximately 0.8 g of protein per kg of body weight; if you do a lot of sports, your requirement may even be higher up to 2 g.

With our HEJ Protein, you can more easily meet your protein needs in the new year and powerfully support your everyday life.

100% taste, 0% artificial flavors

Protein as we think of it

At HEJ, we focus on selected ingredients, well-thought-out recipes and real taste – without artificial flavors, fillers, sucralose, collagen or palm oil.

We develop natural products that make it easier for you to create a more balanced everyday life – and that also taste really good.

Discover our protein range

With 20g of protein per bar, HEJ Bar Pro supports muscle building and is a quick snack for your personal goals – on the go or in the gym.

Creamy indulgence meets crunchy protein topping and high-quality protein – **HEJ Crispy** provides energy and delicious snacking enjoyment

With its creamy filling, crispy topping and high-quality plant-based protein from peas, fava beans and rice, **HEJ Vegan Crispy** impresses – full of flavor and power.

**HEJ Whey** delivers up to 23 of high-quality, functional protein per serving – ideal for conscious nutrition, enjoyment and achieving your everyday goals.

**HEJ Vegan Protein** provides up to 20g of high-quality protein per serving from peas, fava beans and sunflowers – perfect for your sporty, plant-based lifestyle.

**HEJ Clear Whey Isolate** offers fruity-fresh protein power with up to 25g of protein per serving – lactose-free and in two delicious varieties.

Lump-free, creamy shakes are easily achieved with the robust **HEJ shaker** made of stainless steel, featuring a BPA-free viewing window, practical scale and carrying strap – ideal for training and everyday use.

HEY Protein Snack Pack

24,90 € 22,41 € -10%

48,19€ /kg

HEJ Protein Starter Pack

42,45 € 38,21 € -10%

HEJ Vegan Protein Starter Pack

42,45 € 38,21 € -10%

HEJ Protein Discovery Pack

14,44 € 13,00 € -10%

54,17€ /kg

HEJ Daily Protein Pack

43,98 € 39,58 € -10%

38,80€ /kg

HEJ Daily Vegan Protein Pack

43,98 € 39,58 € -10%

47,12€ /kg

HEJ Perfomance Pack

57,98 € 52,18 € -10%

43,48€ /kg

HEJ Vegan Crispy Try Snackpack

24,90 € 22,41 € -10%

49,80€ /kg

HEJ Crispy Try Snackpack

29,88 € 26,89 € -10%

49,80€ /kg

This is how our protein fits into your everyday life

Whether you want to start the day full of energy, need a little power boost in between, or want to recharge after training – our bars and powders are flexible companions that support you.

This makes it easy to integrate protein into your everyday life and helps you achieve your goals in the new year.

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Ready for your protein year 2026

Are you ready for a new, powerful you? Discover our world of protein and find your favorites.

Start 2026 with HEJ and make it your strongest year!

Find your protein for 2026

HEJ, protein for your year

Small steps, big impact

Energy, balance and well-being

Why protein is important